1. Be proud to support Canadian oil and gas industry. 

​

​​2. Talk to family and friends. They respect you and want to learn from you.  Telling someone you know that you support oil and gas could go a long way in changing their perceptions because they trust and respect your opinions and views. 

​

3. If you have young people in your house, challenge perceptions. The world isn’t ending. We have an optimist future.

​

4. We must speak up and give our perspective so that the other side doesn’t own the conversation. Post videos and pictures of your work site on social media.

​

5. Challenge misinformation. When you see an article or news story that is inaccurate and defamatory towards Canada’s oil and gas industry, write to the reporter and the news outlet.

​

If the article misrepresents the benefits and capabilities of renewables, it is okay to call that out too.

​

​

​

​

​

​

​

​

​

​

​

​

​

​

6. Attend pro-energy events. We need community.

​

​

​

​

​

 

 

 

​​​​​​​​​​​7. Talk to your elected representatives. Let all elected officials know that you support balanced, responsible energy development, and you want them to be part of a coherent, informed, rational conversation on your behalf. All it takes are three to five letters from constituents to get your representative’s attention.

​​

8. Talk to the media. Don't shy away from giving your perspective on issues. 

​

 

 

 

 

 

 

 

 

9. If you’re an industry executive, speak up. Share your personal stories about working in oil and gas. Encourage your staff to advocate and attend pro-oil and gas events. Keep them informed. Your education and encouragement will go a long way.

​

​

​

​

​

​

​

 

​10. Connect with people you know on a personal level and explain the business. Talk to people in a way that is relevant and that they understand.

​​​​​​​

 

 

11. Be respectful and be open to talking with anyone who is willing to have a discussion. Don’t tolerate abuse or mistreatment, but don’t give it either.

​​​